Available for new projects ยท Senior Product Designer for SaaS & B2B products
Designing products that work under real business pressure.
Senior Product Designer specializing in SaaS dashboards, design systems, and B2B marketing sites. Top Rated Plus on Upwork, 100% Job Success Score, 40+ global clients.
Selected Work
Case studies across SaaS dashboards, B2B platforms, mobile apps, and marketing sites.
Web App ยท Fintech
Web App ยท Corporate Gifting
Mobile App ยท Rewards & Sweepstakes
Web App ยท Print Management
Website ยท AI EdTech
Website ยท Architecture
What I do best
End-to-end design for B2B products that scale.
SaaS Dashboard & Admin Panel Design
Complex data made navigable. From zero-to-one builds to full redesigns.
Design Systems & Component Libraries
Scalable Figma systems your dev team can actually ship from.
B2B Marketing Sites
High-converting marketing sites built in Framer, Webflow, or Notion.
UX Audit & Wireframing
Find what's broken before you build. Fast, structured, actionable.
AI-Native Product Design
Interfaces designed for AI-powered workflows and LLM-integrated products.
Design to Build
Design and code in one workflow. No handoff friction.
Hey, I'm Gustaf.
I'm a Senior Product Designer with 6+ years of experience building B2B SaaS dashboards, design systems, and marketing sites for startups and product teams worldwide. I'm based in Indonesia and work remotely with clients across North America, Europe, and Southeast Asia.
On Upwork I hold Top Rated Plus status, earned by fewer than 3% of freelancers, with a 100% Job Success Score across 40+ international projects.
My background in architecture shaped how I approach digital products: an obsession with structure, proportion, and hierarchy that makes complex interfaces feel immediately intuitive.
Figma is my primary design environment. I build in Framer, Webflow, and Notion-based site builders, and integrate AI-assisted workflows into my process.
Don't take my word for it.
"Gustafian is simply brilliant! Very detail oriented, responsive to feedback, and quickly adapts to changing requirements. His design is well organized and detailed that it's pretty easy for our programmers to implement them."
Anbin Muniandy โ YoPrint
"Excellent communicator, patient and persistent despite me changing directions repeatedly. I'm happy with the final output and I found the collaboration to be effective and enjoyable."
Patrick Ryan โ Sensei AI
"Gustafian is truly a talented designer. I gave many tasks to Gustafian during this project he did not have direct experience with, however he promised he would go find a solution for me. Definitely will be working with Gustafian again."
Travis Chimera โ Firestitch
"This provider was perfect. Did everything exactly as we envisioned. Good communication, a pleasure to work with. Great on revisions. Great on speedy delivery."
N R โ NDA
Frequently Asked Questions
What type of design projects do you take on?
SaaS dashboards and admin panels, design systems, B2B marketing sites, UX audits, and AI-native product interfaces โ from zero-to-one builds to full redesigns.
Are you available for freelance projects?
Yes. I'm currently taking on new projects and work remotely with teams worldwide.
What tools do you use?
Figma for design; Framer, Webflow, and Notion-based builders for websites; plus AI-assisted workflows throughout the process.
What industries have you worked in?
Fintech, print management, AI EdTech, corporate gifting, rewards & sweepstakes, supply chain, and architecture.
Where are you based?
Central Java, Indonesia (UTC+7). I regularly overlap with North American, European, and Asian working hours.
ยฉ 2026 Gustafian D ยท LinkedIn